While business trips are not intended to be fun or recreational, those who travel the world on behalf of their employers are entitled to unwind in-between meetings and at the end of a long, working day. This makes some business trip destinations more appealing than others, of course, especially during longer trips where travellers are forced to spend a considerable amount of time away from their families.
Take Bali, for example, which in recent times has emerged as the most exotic and desirable business trip location in the world. Travelling by business class to Bali offers you access to an incredible wealth of natural beauty and endless sunshine, with any number of high-end bars and restaurants waiting to entertain you at the end of the day.
It is this fusion of natural beauty and luxury amenities that has established Bali as the business travel destination of choice in the modern age, while also helping it to emerge as the primary tourism draw for Indonesia.
As recently as 2013, Bali welcomed an impressive 3 million foreign visitors to its shores, many of whom were attending international conferences and meetings that were being hosted on the island. Make no mistake; Bali is an increasingly strategic selection for large scale conferences, as it has the capacity to combine business and pleasure like no other location.
To underline this, we have seen huge events such as the Miss World Pageant held in Bali in recent times, while the prestigious APEC CEO summit also drew prominent world leaders to the island to discuss Asia-Pacific trade and investment opportunities. These high-profile events have not only helped to promote Bali’s natural beauty and exotic nature across the globe, but they have also developed its reputation as an accessible and productive business travel destination.
The evolution of Bali has created significant momentum within the Indonesian tourism industry, and this shows no sign of abating any time soon. In fact, Indonesia is currently projected to become the world’s seventh-largest economy during the next 20 years, ahead of nations such as Germany and even the UK.
Such economic growth will encourage a growing number of businesses to Bali, establishing it as an international hub that includes multiple markets. As a result of this, we will see a higher number of important business conferences and meetings hosted on the island, which in turn will drive a higher level of reinvestment and ensure that Bali rivals Dubai as the commercial capital of the world.